Report Code : CVMI0706258 | Published Date : June 7, 2025

1 | Market Overview

The frozen bakery market in Canada continues to expand as consumers increasingly prioritize convenience, long shelf life, and consistent quality in their food choices. With a well-established food service industry, a diverse population, and a growing demand for premium and health-conscious products, frozen baked goods such as bread, pastries, muffins, and pizza bases are gaining popularity among households, retailers, and commercial kitchens. Evolving consumer expectations around clean-label, allergen-free, and artisanal-style offerings are driving innovation across the frozen bakery landscape.

 

2 | Market Size and Forecast

Year

Market Value (USD Million)

Notes

2019

950

Historical baseline

2024

1,240

Five-year CAGR 5.5%

2031

1,940

Seven-year CAGR 6.6%

The market is expected to grow steadily through 2031, supported by strong foodservice sector demand, bakery aisle expansions in major retail chains, and a rising trend toward home-based meal solutions.

 

3 | Key Market Drivers

  • Convenience Lifestyle: Busy urban families and single professionals are adopting frozen baked products for quick meals and snacking.
  • Premiumisation: Demand is rising for clean-label, gluten-free, wholegrain, and artisanal frozen bakery products.
  • Foodservice Expansion: Cafés, restaurants, and catering firms use frozen bakery items for consistency and cost control.
  • Retail Innovation: Chains like Loblaws, Sobeys, and Metro are enhancing frozen bakery ranges and packaging formats.

 

4 | Market Challenges

  • Freshness Perception: Canadian consumers traditionally value fresh bakery; frozen formats still face perception barriers.
  • Storage & Logistics Costs: Maintaining frozen temperatures across Canada’s vast geography adds to distribution expenses.
  • Private Label Competition: Branded players face pricing pressures from retail-owned frozen bakery brands.

 

5 | Competitive Landscape

Canada’s frozen bakery market includes leading international brands, national producers, and private labels. Multinational players typically dominate B2B supply chains, while regional bakeries and grocery chains compete on quality and localisation.

Market Share Estimates (2024):

Company

Estimated Market Share

Channel Focus

Grupo Bimbo

19%

Bread, muffins, and buns across retail and HoReCa

Aryzta

16%

Foodservice croissants, artisan loaves

Weston Foods

13%

Cakes and frozen bread in grocery chains

Private Labels (Loblaws, Sobeys, Costco)

32%

Affordable family packs and health-positioned SKUs

Others (local/regional players)

20%

Specialised pastries, gluten-free, and artisanal items

 

 

6 | Market Segmentation
By Product Type:

  • Bread (baguettes, loaves, sandwich rolls)
  • Viennoiseries (croissants, puff pastries, Danishes)
  • Cakes & Muffins (cupcakes, sponge cakes, loaf cakes)
  • Pizza Bases & Dough
  • Savoury Bakery (cheese sticks, stuffed bread)

 

By Distribution Channel:

  • Supermarkets & Hypermarkets (Loblaws, Walmart, Sobeys)
  • Discount Stores (No Frills, Giant Tiger)
  • Online Retailers (Instacart, Voila)
  • Foodservice (Cafés, Caterers, Quick-Service Restaurants)
  • Institutional (Schools, Hospitals, Airlines)

 

By Consumer Segment:

  • Health-Conscious Shoppers
  • Busy Families
  • Urban Millennials
  • Institutional Buyers

 

7 | Strategic Outlook

Innovation in clean-label recipes, allergen-free options, and sustainable packaging will remain key to differentiating brands. Retailers should invest in freezer infrastructure and targeted digital promotions. Regional manufacturers can capture share by introducing local ingredient-based and ethnic bakery formats.





Reasons To Buy

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Scope

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  • Key Player

  • Pâtisserie La Table Douce
  • Weston Foods Inc
  • How Sweet It Is
  • Pacific Dessertco Wholesale Inc
  • General Mills Inc.
  • Bimbo Canada
  • Rich Products Corporation
  • Canada Bread Company
  • Quality Is Our Recipe LLC
  • FGF Brands
  • Sara Lee Frozen Bakery
  • Maple Leaf Foods Inc.
  • Kellogg Canada Inc.
  • Kraft Foods Inc.

 

Canada Frozen Bakery Market Report

Copy Content

  1. 1. Canada Frozen Bakery Market Research Report
    1. 1.1 Study Objectives
    2. 1.2 Canada Frozen Bakery Market - Overview
    3. 1.3 Reason to Read This Report
    4. 1.4 Methodology and Forecast Analysis
  2. 2. Canada Frozen Bakery Market Research Report - Preface
    1. 2.1 Canada Frozen Bakery Market Research Report – Detailed Scope and Definitions
      1. 2.1.1 By Product Type:
      2. 2.1.2 By Distribution Channel:
      3. 2.1.3 By Consumer Segment:
      4. 2.1.4 By Region
  3. 3. Canada Frozen Bakery Market Dynamics
    1. 3.1. Drivers - Macro-Economic Based, Supply Side, and Demand Side Drivers
    2. 3.2. Restraints – By Product Type:, By Distribution Channel:, By Consumer Segment:, By Country
    3. 3.3. Opportunities – By Product Type:, By Distribution Channel:, By Consumer Segment:, By Country
    4. 3.4. Trends – By Product Type:, By Distribution Channel:, By Consumer Segment:, By Country
    5. 3.5. PEST Analysis
    6. 3.6. Porters Five Rule Analysis
    7. 3.7. Company’s Share Analysis (CSA) by Region or By Country
    8. 3.8. Canada Frozen Bakery Market Research Report – DROTs Impact Analysis
    1. 4. Canada Frozen Bakery Market Research Report, Historic Data 2019 - 2023 and Forecast Analysis Data 2024 - 2031
    2. 4.1. Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    3. 4.2. Annual Market Trend Assessment – Year-on-Year (YoY) Growth Analysis (%)
    4. 4.3. Incremental Market Value/Volume Opportunity between 2019 - 2023 and 2024 - 2031
    5. 4.4. Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
  1. 5. Canada Frozen Bakery Market, By Product Type:, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 5.1 Bread (baguettes, loaves, sandwich rolls)
    2. 5.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    3. 5.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    4. 5.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    5. 5.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    6. 5.2 Viennoiseries (croissants, puff pastries, Danishes)
    7. 5.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    8. 5.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    9. 5.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    10. 5.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    11. 5.3 Cakes & Muffins (cupcakes, sponge cakes, loaf cakes)
    12. 5.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    13. 5.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    14. 5.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    15. 5.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    16. 5.4 Pizza Bases & Dough
    17. 5.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    18. 5.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    19. 5.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    20. 5.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    21. 5.5 Savoury Bakery (cheese sticks, stuffed bread)
    22. 5.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    23. 5.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    24. 5.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    25. 5.5.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    6. Canada Frozen Bakery Market, By Distribution Channel:, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 6.1 Supermarkets & Hypermarkets (Loblaws, Walmart, Sobeys)
    2. 6.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    3. 6.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    4. 6.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    5. 6.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    6. 6.2 Discount Stores (No Frills, Giant Tiger)
    7. 6.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    8. 6.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    9. 6.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    10. 6.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    11. 6.3 Online Retailers (Instacart, Voila)
    12. 6.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    13. 6.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    14. 6.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    15. 6.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    16. 6.4 Foodservice (Cafés, Caterers, Quick-Service Restaurants)
    17. 6.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    18. 6.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    19. 6.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    20. 6.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    21. 6.5 Institutional (Schools, Hospitals, Airlines)
    22. 6.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    23. 6.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    24. 6.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    25. 6.5.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    7. Canada Frozen Bakery Market, By Consumer Segment:, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 7.1 Health-Conscious Shoppers
    2. 7.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    3. 7.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    4. 7.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    5. 7.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    6. 7.2 Busy Families
    7. 7.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    8. 7.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    9. 7.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    10. 7.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    11. 7.3 Urban Millennials
    12. 7.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    13. 7.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    14. 7.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    15. 7.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    16. 7.4 Institutional Buyers
    17. 7.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    18. 7.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    19. 7.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
    20. 7.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
  1. 8. Canada Frozen Bakery Market Forecast, By Region, 2019 - 2023 and 2024 - 2031 (Market Value, In USD Mn)
    1. 8.1 Canada Frozen Bakery Market - Opportunity Analysis Index, By Product Type:, By Distribution Channel:, By Consumer Segment:, and Region, 2024 - 2031
  1. 9. Competition Landscape
    1. 9.1 Strategic Dashboard of Top Market Players
    2. 9.2 Company Profiles (Introduction, Financial Assessments, Portfolio of Offerings, Milestones and Achievements, Strategic Initiative, and SWOT Analysis)
      1. 9.2.1 Canada Bread
      2. 9.2.2 Weston Foods
      3. 9.2.3 FGF Brands
      4. 9.2.4 Maple Leaf Foods
      5. 9.2.5 Ace Bakery
      6. 9.2.6 Stonemill Bakehouse
      7. 9.2.7 La Petite Bretonne
      8. 9.2.8 Patisserie Gaudet
      9. 9.2.9 Boulangerie St-Méthode
      10. 9.2.10 Bimbo Canada
      11. 9.2.11 Bon Appétit
      12. 9.2.12 Les Boulangeries René
      13. 9.2.13 Première Moisson
      14. 9.2.14 Bakery Express
      15. 9.2.15 Boulart
  1. 10. Data Collection Method and Research Approach
  1. 11. Principal Presumptions and Acronyms