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Gamified Step Tracking Market

Gamified Step Tracking Market – Gamification Element: Achievement badge systems, virtual pet companions, leaderboard challenges; Tracking Device: Wristband trackers, shoe-embedded sensors, app-only integrations.
Report Code
CVMI0272
Published
Feb. 20, 2026
Last Updated
Feb. 20, 2026
Coverage
Others • Others
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Market Snapshot

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Market Size (latest)
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CAGR
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Forecast window: —
Forecast Period
2026–2031
Base years: 2019–2025
Coverage Depth
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Segments • Regions • Players

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Key Players

  • Fitbit (Google)
  • Apple Health
  • Garmin
  • WHOOP
  • Oura Ring
  • Amazfit
  • Xiaomi Mi Band
  • Samsung Health
  • Strava
  • Zombies
  • Run!
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Table Of Contents

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Gamified Step Tracking Market Report

Gamified Step Tracking Market Report

  1. 1. Gamified Step Tracking Market Research Report
    1. 1.1 Study Objectives
    2. 1.2 Gamified Step Tracking Market - Overview
    3. 1.3 Reason to Read This Report
    4. 1.4 Methodology and Forecast Analysis
  2. 2. Gamified Step Tracking Market Research Report - Preface
    1. 2.1 Gamified Step Tracking Market Research Report – Detailed Scope and Definitions
      1. 2.1.1 Gamification Element
      2. 2.1.2 Tracking Device
      3. 2.1.3 By Region
    3. 3. Gamified Step Tracking Market Dynamics
    1. 3.1. Drivers - Macro-Economic Based, Supply Side, and Demand Side Drivers
    2. 3.2. Restraints – Gamification Element, Tracking Device, By Country
    3. 3.3. Opportunities – Gamification Element, Tracking Device, By Country
    4. 3.4. Trends – Gamification Element, Tracking Device, By Country
    5. 3.5. PEST Analysis
    6. 3.6. Porters Five Rule Analysis
    7. 3.7. Company’s Share Analysis (CSA) by Region or By Country
    8. 3.8. Gamified Step Tracking Market Research Report – DROTs Impact Analysis
      4. Gamified Step Tracking Market Research Report, Historic Data 2019 - 2025 and Forecast Analysis Data 2026 - 2031
    1. 4.1. Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    2. 4.2. Annual Market Trend Assessment – Year-on-Year (YoY) Growth Analysis (%)
    3. 4.3. Incremental Market Value/Volume Opportunity between 2019 - 2025 and 2026 - 2031
    4. 4.4. Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
    5. Gamified Step Tracking Market, Gamification Element, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      5.1 Achievement badge systems
    1. 5.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    2. 5.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    3. 5.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
    4. 5.1.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      5. 5.2 virtual pet companions
    5. 5.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    6. 5.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    7. 5.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
    8. 5.2.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      9. 5.3 leaderboard challenges
    9. 5.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    10. 5.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    11. 5.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
    12. 5.3.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
    6. Gamified Step Tracking Market, Tracking Device, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      6.1 Wristband trackers
    1. 6.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    2. 6.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    3. 6.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
    4. 6.1.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      5. 6.2 shoe-embedded sensors
    5. 6.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    6. 6.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    7. 6.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
    8. 6.2.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      9. 6.3 app-only integrations.
    9. 6.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
    10. 6.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
    11. 6.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
    12. 6.3.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
    7. Gamified Step Tracking Market Forecast, By Region, 2019 - 2025 and 2026 - 2031 (Market Value, In USD Mn)
      7.1 North America
      1. 7.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
      2. 7.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
      4. 7.1.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      7.2 Europe
      1. 7.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
      2. 7.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
      4. 7.2.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      7.3 Asia-Pacific
      1. 7.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
      2. 7.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
      4. 7.3.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      7.4 Latin America
      1. 7.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
      2. 7.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
      4. 7.4.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      7.5 Middle East & Africa
      1. 7.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2025 and Predicting 2026 - 2031 Trends (USD Millions)
      2. 7.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2025 and From 2026 to 2031
      4. 7.5.4 Market Shares Analysis in Years - 2019, 2025, 2026 and 2031
      7.6 Gamified Step Tracking Market - Opportunity Analysis Index, Gamification Element, Tracking Device, and Region, 2026 - 2031
    8. North America Gamified Step Tracking Market Analysis, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      8.1 Gamification Element Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 8.1.1 Achievement badge systems
      2. 8.1.2 virtual pet companions
      3. 8.1.3 leaderboard challenges
      8.2 Tracking Device Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 8.2.1 Wristband trackers
      2. 8.2.2 shoe-embedded sensors
      3. 8.2.3 app-only integrations.
      8.3 Country Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 8.3.1 United States
      2. 8.3.2 Canada
    1. 8.4 North America Gamified Step Tracking Market – Opportunity Analysis Index, Gamification Element, Tracking Device, and Country, 2026 - 2031
    2. 8.5 Regional Trends Analysis
      3. 8.6 North America Gamified Step Tracking Market Research Report - Company Profiles
      1. 8.6.1 Company 1 (United States)
      2. 8.6.2 Company 2 (Canada)
      3. 8.6.3 Company 3 (Canada)
    9. Europe Gamified Step Tracking Market Analysis, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      9.1 Gamification Element Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 9.1.1 Achievement badge systems
      2. 9.1.2 virtual pet companions
      3. 9.1.3 leaderboard challenges
      9.2 Tracking Device Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 9.2.1 Wristband trackers
      2. 9.2.2 shoe-embedded sensors
      3. 9.2.3 app-only integrations.
      9.3 Country Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 9.3.1 Germany
      2. 9.3.2 United Kingdom
      3. 9.3.3 France
      4. 9.3.4 Spain
      5. 9.3.5 Italy
      6. 9.3.6 Russia
      7. 9.3.7 Netherlands
      8. 9.3.8 Poland
      9. 9.3.9 Rest of Europe
    1. 9.4 Europe Gamified Step Tracking Market – Opportunity Analysis Index, Gamification Element, Tracking Device, and Country, 2026 - 2031
    2. 9.5 Regional Trends Analysis
      3. 9.6 Europe Gamified Step Tracking Market Research Report - Company Profiles
      1. 9.6.1 Company 1 (Germany)
      2. 9.6.2 Company 2 (United Kingdom)
      3. 9.6.3 Company 3 (United Kingdom)
    10. Asia-Pacific Gamified Step Tracking Market Analysis, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      10.1 Gamification Element Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 10.1.1 Achievement badge systems
      2. 10.1.2 virtual pet companions
      3. 10.1.3 leaderboard challenges
      10.2 Tracking Device Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 10.2.1 Wristband trackers
      2. 10.2.2 shoe-embedded sensors
      3. 10.2.3 app-only integrations.
      10.3 Country Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 10.3.1 China
      2. 10.3.2 Japan
      3. 10.3.3 India
      4. 10.3.4 South Korea
      5. 10.3.5 Australia & NZ
      6. 10.3.6 ASEAN
      7. 10.3.7 Rest of Asia-Pacific
    1. 10.4 Asia-Pacific Gamified Step Tracking Market – Opportunity Analysis Index, Gamification Element, Tracking Device, and Country, 2026 - 2031
    2. 10.5 Regional Trends Analysis
      3. 10.6 Asia-Pacific Gamified Step Tracking Market Research Report - Company Profiles
      1. 10.6.1 Company 1 (China)
      2. 10.6.2 Company 2 (Japan)
      3. 10.6.3 Company 3 (Japan)
    11. Latin America Gamified Step Tracking Market Analysis, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      11.1 Gamification Element Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 11.1.1 Achievement badge systems
      2. 11.1.2 virtual pet companions
      3. 11.1.3 leaderboard challenges
      11.2 Tracking Device Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 11.2.1 Wristband trackers
      2. 11.2.2 shoe-embedded sensors
      3. 11.2.3 app-only integrations.
      11.3 Country Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 11.3.1 Brazil
      2. 11.3.2 Mexico
      3. 11.3.3 Argentina
      4. 11.3.4 Peru
      5. 11.3.5 Colombia
      6. 11.3.6 Rest of Latin America
    1. 11.4 Latin America Gamified Step Tracking Market – Opportunity Analysis Index, Gamification Element, Tracking Device, and Country, 2026 - 2031
    2. 11.5 Regional Trends Analysis
      3. 11.6 Latin America Gamified Step Tracking Market Research Report - Company Profiles
      1. 11.6.1 Company 1 (Brazil)
      2. 11.6.2 Company 2 (Mexico)
      3. 11.6.3 Company 3 (Mexico)
    12. Middle East & Africa Gamified Step Tracking Market Analysis, 2019 - 2025 and Forecast, 2026 - 2031 (Market Value, In USD Mn)
      12.1 Gamification Element Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 12.1.1 Achievement badge systems
      2. 12.1.2 virtual pet companions
      3. 12.1.3 leaderboard challenges
      12.2 Tracking Device Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 12.2.1 Wristband trackers
      2. 12.2.2 shoe-embedded sensors
      3. 12.2.3 app-only integrations.
      12.3 Country Analysis 2019 - 2025 and Forecast, 2026 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 12.3.1 Saudi Arabia
      2. 12.3.2 UAE
      3. 12.3.3 South Africa
      4. 12.3.4 Egypt
      5. 12.3.5 Israel
      6. 12.3.6 Rest of Middle East and Africa
    1. 12.4 Middle East & Africa Gamified Step Tracking Market – Opportunity Analysis Index, Gamification Element, Tracking Device, and Country, 2026 - 2031
    2. 12.5 Regional Trends Analysis
      3. 12.6 Middle East & Africa Gamified Step Tracking Market Research Report - Company Profiles
      1. 12.6.1 Company 1 (Saudi Arabia)
      2. 12.6.2 Company 2 (UAE)
      3. 12.6.3 Company 3 (UAE)
    13. Competition Landscape
    1. 13.1 Strategic Dashboard of Top Market Players
      2. 13.2 Company Profiles (Introduction, Financial Assessments, Portfolio of Offerings, Milestones and Achievements, Strategic Initiative, and SWOT Analysis)
      1. 13.2.1 Fitbit (Google)
      2. 13.2.2 Apple Health
      3. 13.2.3 Garmin
      4. 13.2.4 WHOOP
      5. 13.2.5 Oura Ring
      6. 13.2.6 Amazfit
      7. 13.2.7 Xiaomi Mi Band
      8. 13.2.8 Samsung Health
      9. 13.2.9 Strava
      10. 13.2.10 Zombies
      11. 13.2.11 Run!
  1. 14. Data Collection Method and Research Approach
  1. 15. Principal Presumptions and Acronyms

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