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Global Alternative Sweetener Market Research Report, Historic Data 2019 - 2023 and Forecast Analysis 2024 - 2031

Alternative Sweetener Market - By Type: Sugar Alcohols, High-Intensity Sweeteners, Low-Intensity Sweeteners, Natural Sweeteners. By Application: Food & Beverages, Pharmaceuticals, Cosmetics. By Region: North America, Europe, Asia-Pacific, Latin America, Middle East & Africa.

Report Code
CVMI2412249
Published
March 3, 2025
Last Updated
March 3, 2025
Coverage
Food and Beverages
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Market Snapshot

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Market Size (latest)
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— vs. prior year
CAGR
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Forecast window: —
Forecast Period
2024–2031
Base years: 2019–2023
Coverage Depth
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Segments • Regions • Players

Insights

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The global Alternative Sweetener Market was valued at 22.5 billion in 2023 and is projected to reach 48.3 billion by 2031, growing at a CAGR of 9.8%. Rising diabetes prevalence, clean-label demand, and sugar reduction policies drive growth.

2024 Market Breakthroughs

  • Next-Gen Stevia:
    • PureCircle’s StarLeaf™ achieves zero bitterness with 95% purity.
    • Cargill’s EverSweet® + ClearFlo™ enables a 1:1 sugar replacement in baking.
  • Diabetic-Friendly Innovations:
    • Sweegen’s Bestevia® LQ approved for keto/low-GI products.
    • Monk Fruit + Allulose blends grow at 35% CAGR.
  • Regulatory Wins:
    • FDA GRAS status for Brazzein (Africa’s "sweet berry").
    • EU approves Advantame for carbonated drinks.

Market Drivers

1. Health Consciousness

  • 537 million diabetics globally (IDF 2024) boost demand.
  • Clean-label movement: 68% of consumers avoid artificial sweeteners.

2. Sugar Reduction Policies

  • UK Soft Drinks Levy: Reduced sugar content by 35% since 2018.
  • Mexico’s Front-of-Pack Warnings: Stevia sales up 50% post-implementation.

3. Cost Parity Breakthroughs

  • Allulose production costs drop 40% with enzymatic conversion.
  • Stevia now 20% cheaper than aspartame.

Competitive Landscape

Company

Market Share

Flagship Product

Strategic Edge

Cargill

25%

EverSweet® (Stevia)

1:1 sugar replacement tech

Ingredion

XX%

Bestevia® (Monk Fruit)

Diabetic-friendly blends

Tate & Lyle

XX%

Dolcia Prima® (Allulose)

Heat-stable formulations

Emerging Disruptors:

  • Amyris: Biofermented sweeteners (B2B revenue up 300%).
  • Joywell Foods: Plant-based sweet proteins (Series B: USD25M).

Market Segmentation

  • By Type:
    • Natural (XX%): Stevia, monk fruit, allulose.
    • Artificial (XX%): Aspartame, sucralose (declining at -3% CAGR).
  • By Application:
    • Beverages (45%): Carbonated drinks dominate.
    • Food (XX%): Baking mixes, dairy.
    • Pharma (XX%): Syrups, chewables.
  • By Region:
    • North America (XX%): Keto trend leader.
    • Europe (XX%): Strict additive regulations.
    • Asia-Pacific (25%): Stevia production hub.

Recent Developments (2024)

  • March 2024: PepsiCo reformulates 60% of products with allulose.
  • June 2024: EU bans aspartame in children’s foods.
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Key Players

  • Alternative Sweetener Market – Cargill Incorporated
  • Archer Daniels Midland Company
  • Tate & Lyle PLC
  • Ingredion Incorporated
  • Roquette Frères
  • Ajinomoto Co. Inc.
  • Celanese Corporation
  • DuPont de Nemours Inc.
  • Stevia Corp.
  • Südzucker AG (Beneo).
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Table Of Contents

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Global Alternative Sweetener Market Report

  1. 1. Global Alternative Sweetener Market Research Report
    1. 1.1 Study Objectives
    2. 1.2 Global Alternative Sweetener Market - Overview
    3. 1.3 Reason to Read This Report
    4. 1.4 Methodology and Forecast Analysis
    2. Global Alternative Sweetener Market Research Report - Preface
    1. 2.1 Global Alternative Sweetener Market Research Report – Detailed Scope and Definitions
      1. 2.1.1 By Type
      2. 2.1.2 By Application
      3. 2.1.3 By Region
    3. Global Alternative Sweetener Market Dynamics
    1. 3.1. Drivers - Macro-Economic Based, Supply Side, and Demand Side Drivers
    2. 3.2. Restraints – By Type, By Application, By Country
    3. 3.3. Opportunities – By Type, By Application, By Country
    4. 3.4. Trends – By Type, By Application, By Country
    5. 3.5. PEST Analysis
    6. 3.6. Porters Five Rule Analysis
    7. 3.7. Company’s Share Analysis (CSA) by Region or By Country
    8. 3.8. Global Alternative Sweetener Market Research Report – DROTs Impact Analysis
    4. Global Alternative Sweetener Market Research Report, Historic Data 2019 - 2023 and Forecast Analysis Data 2024 - 2031
    1. 4.1. Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
    2. 4.2. Annual Market Trend Assessment – Year-on-Year (YoY) Growth Analysis (%)
    3. 4.3. Incremental Market Value/Volume Opportunity between 2019 - 2023 and 2024 - 2031
    4. 4.4. Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    5. Global Alternative Sweetener Market, By Type, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 5.1 Sugar Alcohols
      1. 5.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 5.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 5.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 5.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    2. 5.2 High-Intensity Sweeteners
      1. 5.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 5.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 5.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 5.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    3. 5.3 Low-Intensity Sweeteners
      1. 5.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 5.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 5.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 5.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    4. 5.4 Natural Sweeteners
      1. 5.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 5.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 5.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 5.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    6. Global Alternative Sweetener Market, By Application, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 6.1 Food & Beverages
      1. 6.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 6.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 6.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 6.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    2. 6.2 Pharmaceuticals
      1. 6.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 6.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 6.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 6.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    3. 6.3 Cosmetics.
      1. 6.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 6.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 6.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 6.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    7. Global Alternative Sweetener Market Forecast, By Region, 2019 - 2023 and 2024 - 2031 (Market Value, In USD Mn)
    1. 7.1 North America
      1. 7.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 7.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 7.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    2. 7.2 Europe
      1. 7.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 7.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 7.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    3. 7.3 Asia-Pacific
      1. 7.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 7.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 7.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    4. 7.4 Latin America
      1. 7.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 7.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 7.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    5. 7.5 Middle East & Africa
      1. 7.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
      2. 7.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
      3. 7.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
      4. 7.5.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
    6. 7.6 Global Alternative Sweetener Market - Opportunity Analysis Index, By Type, By Application, and Region, 2024 - 2031
    8. North America Alternative Sweetener Market Analysis, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 8.1 By Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 8.1.1 Sugar Alcohols
      2. 8.1.2 High-Intensity Sweeteners
      3. 8.1.3 Low-Intensity Sweeteners
      4. 8.1.4 Natural Sweeteners
      8.2 By Application Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 8.2.1 Food & Beverages
      2. 8.2.2 Pharmaceuticals
      3. 8.2.3 Cosmetics.
      8.3 Country Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 8.3.1 United States
      2. 8.3.2 Canada
      8.4 North America Global Alternative Sweetener Market – Opportunity Analysis Index, By Type, By Application, and Country, 2024 - 2031
      8.5 Regional Trends Analysis
      8.6 North America Global Alternative Sweetener Market Research Report - Company Profiles
      1. 8.6.1 Company 1 (United States)
      2. 8.6.2 Company 2 (Canada)
      3. 8.6.3 Company 3 (Canada)
    9. Europe Alternative Sweetener Market Analysis, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 9.1 By Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 9.1.1 Sugar Alcohols
      2. 9.1.2 High-Intensity Sweeteners
      3. 9.1.3 Low-Intensity Sweeteners
      4. 9.1.4 Natural Sweeteners
      9.2 By Application Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 9.2.1 Food & Beverages
      2. 9.2.2 Pharmaceuticals
      3. 9.2.3 Cosmetics.
      9.3 Country Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 9.3.1 Germany
      2. 9.3.2 United Kingdom
      3. 9.3.3 France
      4. 9.3.4 Spain
      5. 9.3.5 Italy
      6. 9.3.6 Russia
      7. 9.3.7 Netherlands
      8. 9.3.8 Poland
      9. 9.3.9 Rest of Europe
      9.4 Europe Global Alternative Sweetener Market – Opportunity Analysis Index, By Type, By Application, and Country, 2024 - 2031
      9.5 Regional Trends Analysis
      9.6 Europe Global Alternative Sweetener Market Research Report - Company Profiles
      1. 9.6.1 Company 1 (Germany)
      2. 9.6.2 Company 2 (United Kingdom)
      3. 9.6.3 Company 3 (United Kingdom)
    10. Asia-Pacific Alternative Sweetener Market Analysis, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 10.1 By Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 10.1.1 Sugar Alcohols
      2. 10.1.2 High-Intensity Sweeteners
      3. 10.1.3 Low-Intensity Sweeteners
      4. 10.1.4 Natural Sweeteners
      10.2 By Application Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 10.2.1 Food & Beverages
      2. 10.2.2 Pharmaceuticals
      3. 10.2.3 Cosmetics.
      10.3 Country Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 10.3.1 China
      2. 10.3.2 Japan
      3. 10.3.3 India
      4. 10.3.4 South Korea
      5. 10.3.5 Australia & NZ
      6. 10.3.6 ASEAN
      7. 10.3.7 Rest of Asia-Pacific
      10.4 Asia-Pacific Global Alternative Sweetener Market – Opportunity Analysis Index, By Type, By Application, and Country, 2024 - 2031
      10.5 Regional Trends Analysis
      10.6 Asia-Pacific Global Alternative Sweetener Market Research Report - Company Profiles
      1. 10.6.1 Company 1 (China)
      2. 10.6.2 Company 2 (Japan)
      3. 10.6.3 Company 3 (Japan)
    11. Latin America Alternative Sweetener Market Analysis, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 11.1 By Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 11.1.1 Sugar Alcohols
      2. 11.1.2 High-Intensity Sweeteners
      3. 11.1.3 Low-Intensity Sweeteners
      4. 11.1.4 Natural Sweeteners
      11.2 By Application Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 11.2.1 Food & Beverages
      2. 11.2.2 Pharmaceuticals
      3. 11.2.3 Cosmetics.
      11.3 Country Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 11.3.1 Brazil
      2. 11.3.2 Mexico
      3. 11.3.3 Argentina
      4. 11.3.4 Peru
      5. 11.3.5 Colombia
      6. 11.3.6 Rest of Latin America
      11.4 Latin America Global Alternative Sweetener Market – Opportunity Analysis Index, By Type, By Application, and Country, 2024 - 2031
      11.5 Regional Trends Analysis
      11.6 Latin America Global Alternative Sweetener Market Research Report - Company Profiles
      1. 11.6.1 Company 1 (Brazil)
      2. 11.6.2 Company 2 (Mexico)
      3. 11.6.3 Company 3 (Mexico)
    12. Middle East & Africa Alternative Sweetener Market Analysis, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
    1. 12.1 By Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 12.1.1 Sugar Alcohols
      2. 12.1.2 High-Intensity Sweeteners
      3. 12.1.3 Low-Intensity Sweeteners
      4. 12.1.4 Natural Sweeteners
      12.2 By Application Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 12.2.1 Food & Beverages
      2. 12.2.2 Pharmaceuticals
      3. 12.2.3 Cosmetics.
      12.3 Country Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
      1. 12.3.1 Saudi Arabia
      2. 12.3.2 UAE
      3. 12.3.3 South Africa
      4. 12.3.4 Egypt
      5. 12.3.5 Israel
      6. 12.3.6 Rest of Middle East and Africa
      12.4 Middle East & Africa Global Alternative Sweetener Market – Opportunity Analysis Index, By Type, By Application, and Country, 2024 - 2031
      12.5 Regional Trends Analysis
      12.6 Middle East & Africa Global Alternative Sweetener Market Research Report - Company Profiles
      1. 12.6.1 Company 1 (Saudi Arabia)
      2. 12.6.2 Company 2 (UAE)
      3. 12.6.3 Company 3 (UAE)
    13. Competition Landscape
    1. 13.1 Strategic Dashboard of Top Market Players
      13.2 Company Profiles (Introduction, Financial Assessments, Portfolio of Offerings, Milestones and Achievements, Strategic Initiative, and SWOT Analysis)
      1. 13.2.1 Alternative Sweetener Market – Cargill Incorporated
      2. 13.2.2 Archer Daniels Midland Company
      3. 13.2.3 Tate & Lyle PLC
      4. 13.2.4 Ingredion Incorporated
      5. 13.2.5 Roquette Frères
      6. 13.2.6 Ajinomoto Co. Inc.
      7. 13.2.7 Celanese Corporation
      8. 13.2.8 DuPont de Nemours Inc.
      9. 13.2.9 Stevia Corp.
      10. 13.2.10 Südzucker AG (Beneo).
    14. Data Collection Method and Research Approach
    15. Principal Presumptions and Acronyms




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