Report Code : CVMI1905202510 | Published Date : May 19, 2025
The Smart Wearables for Horses Market is rapidly evolving, merging precision equine management with digital innovation. These devices—ranging from biometric monitoring collars to smart blankets and GPS-integrated leg bands—are transforming how owners, trainers, and veterinarians understand and respond to a horse’s health, activity, and environment. In 2024, the global market is valued at USD 735 million and is projected to reach USD 1.65 billion by 2031, growing at a robust CAGR of 12.1%. Increasing investment in equine health, performance analytics, and early disease detection through technology is fueling the adoption of wearables across all equine sectors.
Key Market Drivers
1. Growth in Competitive Equestrian Sports: Horses competing in show jumping, endurance, dressage, and racing increasingly need real-time biometric tracking for injury prevention and optimized performance.
2. Rising Demand for Preventive Health Monitoring: Early detection of lameness, colic, stress, and respiratory conditions using wearable sensors is becoming standard among proactive horse owners.
3. Integration with Smart Stables and Cloud Platforms: Data from wearables syncs with mobile apps and herd management dashboards to inform nutrition, exercise, and care plans.
4. Human-Animal Tech Crossovers: Inspired by the human fitness tech boom, smart wearables for animals are gaining traction with equestrian professionals and recreational riders alike.
Market Segmentation
By Device Type
- Smart Halters and Collars (30%) – Monitor heart rate, respiration, GPS, and movement
- Smart Blankets and Temperature Sensors (XX%) – Detect weather changes and health anomalies
- Leg Bands and Pedometers (XX%) – Track movement and detect gait abnormalities
- Hoof Monitors and Pressure Sensors (XX%) – Assess stride, hoof impact, and lameness risk
- Smart Cameras and Audio Devices (XX%) – Remote monitoring and behavioral analysis
- Wearable Feed and Water Trackers (10%) – Monitor hydration and feed intake
By Application
- Performance Monitoring (XX%)
- Health Surveillance (XX%)
- Location and Security Tracking (15%)
- Behavioral Analysis (10%)
- Breeding and Foaling Monitoring (XX%)
By Region
- North America (40%) – Tech-driven barns and sport horse stables drive adoption
- Europe (XX%) – High focus on welfare monitoring and stable integration
- Asia-Pacific (XX%) – Emerging markets in Japan, Australia, and UAE
- Latin America & Others (XX%) – Steady adoption in Brazil, Argentina, and South Africa
Competitive Landscape
Innovative companies at the intersection of equine care and IoT technology are developing hardware-software ecosystems for remote and real-time monitoring:
- Nightwatch (Protequus) – Smart halter that alerts for distress signals and cardiac anomalies
- Equilab – GPS and ride tracker app with performance insights
- SeeHorse – Monitors vital signs and syncs with mobile dashboards
- Moocall – Calving and foaling alert system for mares
- Arioneo – Smart girths and blankets for respiration, temperature, and activity levels
Emerging Trends
1. AI-Powered Predictive Alerts: Algorithms detect abnormal trends in movement, vitals, or temperature, alerting owners before clinical symptoms appear.
2. Bluetooth and Wi-Fi Integrated Devices: Wearables now sync with smart barn systems to automate fans, lighting, and feeding schedules.
3. Sustainability in Device Materials: Companies are using biodegradable, hypoallergenic, and recyclable materials for long-term animal comfort.
4. Multi-Device Ecosystems: Platforms are emerging that integrate multiple wearables (hoof, halter, blanket) into a unified dashboard.
Regulatory Landscape
Smart wearables are generally unregulated medical devices but must meet safety, electromagnetic frequency (EMF), and durability standards. Data privacy and usage consent are emerging issues in regions like the EU (GDPR) and U.S. Veterinary endorsement is increasingly considered essential for clinical use
Reasons To Buy

Scope

- Steed EMS
- mammal.tech
- EquiSync
- PonyUp Technologies
- Estride
Smart Wearables for Horses Market Report
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1. Smart Wearables for Horses Market Research Report
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1.1 Study Objectives
1.2 Smart Wearables for Horses Market - Overview
1.3 Reason to Read This Report
1.4 Methodology and Forecast Analysis
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2. Smart Wearables for Horses Market Research Report - Preface
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2.1 Smart Wearables for Horses Market Research Report – Detailed Scope and Definitions
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2.1.1 By Device Type
2.1.2 By Application
2.1.3 By Region
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3. Smart Wearables for Horses Market Dynamics
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3.1. Drivers - Macro-Economic Based, Supply Side, and Demand Side Drivers
3.2. Restraints – By Device Type, By Application, By Country
3.3. Opportunities – By Device Type, By Application, By Country
3.4. Trends – By Device Type, By Application, By Country
3.5. PEST Analysis
3.6. Porters Five Rule Analysis
3.7. Company’s Share Analysis (CSA) by Region or By Country
3.8. Smart Wearables for Horses Market Research Report – DROTs Impact Analysis
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4. Smart Wearables for Horses Market Research Report, Historic Data 2019 - 2023 and Forecast Analysis Data 2024 - 2031
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4.1. Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
4.2. Annual Market Trend Assessment – Year-on-Year (YoY) Growth Analysis (%)
4.3. Incremental Market Value/Volume Opportunity between 2019 - 2023 and 2024 - 2031
4.4. Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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5. Smart Wearables for Horses Market, By Device Type, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
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5.1 Smart Halters and Collars
5.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
5.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
5.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
5.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
5.2 Smart Blankets and Temperature Sensors 5.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
5.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
5.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
5.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
5.3 Leg Bands and Pedometers 5.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
5.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
5.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
5.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
5.4 Hoof Monitors and Pressure Sensors 5.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
5.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
5.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
5.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
5.5 Smart Cameras and Audio Devices 5.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
5.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
5.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
5.5.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
5.6 Wearable Feed and Water Trackers 5.6.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
5.6.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
5.6.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
5.6.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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6.1 Performance Monitoring
6.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
6.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
6.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
6.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
6.2 Health Surveillance 6.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
6.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
6.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
6.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
6.3 Location and Security Tracking 6.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
6.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
6.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
6.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
6.4 Behavioral Analysis 6.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
6.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
6.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
6.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
6.5 Breeding and Foaling Monitoring 6.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
6.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
6.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
6.5.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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7. Smart Wearables for Horses Market Forecast, By Region, 2019 - 2023 and 2024 - 2031 (Market Value, In USD Mn)
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7.1 North America
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7.1.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
7.1.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
7.1.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
7.1.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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7.2.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
7.2.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
7.2.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
7.2.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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7.3.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
7.3.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
7.3.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
7.3.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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7.4.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
7.4.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
7.4.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
7.4.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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7.5.1 Market Performance Review & Future Outlook: Assessing 2019 - 2023 and Predicting 2024 - 2031 Trends (USD Millions)
7.5.2 Annual Market Trend Assessment – Yearly Growth Observation (Y-O-Y)(%)
7.5.3 Incremental Market Value/Volume Opportunity between 2019 - 2023 and From 2024 to 2031
7.5.4 Market Shares Analysis in Years - 2019, 2023, 2024 and 2031
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8. North America Smart Wearables for Horses Market Analysis, 2019 - 2023 and Forecast, 2024 - 2031 (Market Value, In USD Mn)
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8.1 By Device Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
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8.1.1 Smart Halters and Collars
8.1.2 Smart Blankets and Temperature Sensors
8.1.3 Leg Bands and Pedometers
8.1.4 Hoof Monitors and Pressure Sensors
8.1.5 Smart Cameras and Audio Devices
8.1.6 Wearable Feed and Water Trackers
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8.2.1 Performance Monitoring
8.2.2 Health Surveillance
8.2.3 Location and Security Tracking
8.2.4 Behavioral Analysis
8.2.5 Breeding and Foaling Monitoring
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8.3.1 United States
8.3.2 Canada
8.5 Regional Trends Analysis
8.6 North America Smart Wearables for Horses Market Research Report - Company Profiles
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8.6.1 Company 1 (United States)
8.6.2 Company 2 (Canada)
8.6.3 Company 3 (Canada)
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9.1 By Device Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
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9.1.1 Smart Halters and Collars
9.1.2 Smart Blankets and Temperature Sensors
9.1.3 Leg Bands and Pedometers
9.1.4 Hoof Monitors and Pressure Sensors
9.1.5 Smart Cameras and Audio Devices
9.1.6 Wearable Feed and Water Trackers
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9.2.1 Performance Monitoring
9.2.2 Health Surveillance
9.2.3 Location and Security Tracking
9.2.4 Behavioral Analysis
9.2.5 Breeding and Foaling Monitoring
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9.3.1 Germany
9.3.2 United Kingdom
9.3.3 France
9.3.4 Spain
9.3.5 Italy
9.3.6 Russia
9.3.7 Poland and Rest of Europe
9.5 Regional Trends Analysis
9.6 Europe Smart Wearables for Horses Market Research Report - Company Profiles
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9.6.1 Company 1 (Germany)
9.6.2 Company 2 (United Kingdom)
9.6.3 Company 3 (United Kingdom)
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10.1 By Device Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
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10.1.1 Smart Halters and Collars
10.1.2 Smart Blankets and Temperature Sensors
10.1.3 Leg Bands and Pedometers
10.1.4 Hoof Monitors and Pressure Sensors
10.1.5 Smart Cameras and Audio Devices
10.1.6 Wearable Feed and Water Trackers
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10.2.1 Performance Monitoring
10.2.2 Health Surveillance
10.2.3 Location and Security Tracking
10.2.4 Behavioral Analysis
10.2.5 Breeding and Foaling Monitoring
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10.3.1 China
10.3.2 Japan
10.3.3 India
10.3.4 South Korea
10.3.5 Australia & New Zealand
10.3.6 ASEAN
10.3.7 Rest of Asia-Pacific
10.5 Regional Trends Analysis
10.6 Asia-Pacific Smart Wearables for Horses Market Research Report - Company Profiles
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10.6.1 Company 1 (China)
10.6.2 Company 2 (Japan)
10.6.3 Company 3 (Japan)
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11.1 By Device Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
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11.1.1 Smart Halters and Collars
11.1.2 Smart Blankets and Temperature Sensors
11.1.3 Leg Bands and Pedometers
11.1.4 Hoof Monitors and Pressure Sensors
11.1.5 Smart Cameras and Audio Devices
11.1.6 Wearable Feed and Water Trackers
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11.2.1 Performance Monitoring
11.2.2 Health Surveillance
11.2.3 Location and Security Tracking
11.2.4 Behavioral Analysis
11.2.5 Breeding and Foaling Monitoring
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11.3.1 Brazil
11.3.2 Mexico
11.3.3 Argentina
11.3.4 Peru
11.3.5 Colombia
11.3.6 Rest of Latin America
11.5 Regional Trends Analysis
11.6 Latin America Smart Wearables for Horses Market Research Report - Company Profiles
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11.6.1 Company 1 (Brazil)
11.6.2 Company 2 (Mexico)
11.6.3 Company 3 (Mexico)
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12.1 By Device Type Analysis 2019 - 2023 and Forecast, 2024 - 2031 by Market Assessment (USD Mn), Yearly Growth Rate (%), and Market Presence (%)
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12.1.1 Smart Halters and Collars
12.1.2 Smart Blankets and Temperature Sensors
12.1.3 Leg Bands and Pedometers
12.1.4 Hoof Monitors and Pressure Sensors
12.1.5 Smart Cameras and Audio Devices
12.1.6 Wearable Feed and Water Trackers
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12.2.1 Performance Monitoring
12.2.2 Health Surveillance
12.2.3 Location and Security Tracking
12.2.4 Behavioral Analysis
12.2.5 Breeding and Foaling Monitoring
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12.3.1 Saudi Arabia
12.3.2 UAE
12.3.3 South Africa
12.3.4 Egypt
12.3.5 Israel
12.3.6 Rest of Middle East and Africa
12.5 Regional Trends Analysis
12.6 Middle East and Africa Smart Wearables for Horses Market Research Report - Company Profiles
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12.6.1 Company 1 (Saudi Arabia)
12.6.2 Company 2 (UAE)
12.6.3 Company 3 (UAE)
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13.1 Strategic Dashboard of Top Market Players
13.2 Company Profiles (Introduction, Financial Assessments, Portfolio of Offerings, Milestones and Achievements, Strategic Initiative, and SWOT Analysis)
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13.2.1 EquiSync
13.2.2 Steed EMS
13.2.3 Mammal.Tech
13.2.4 Estride
13.2.5 PonyUp Technologies
13.2.6 Arioneo
13.2.7 Trackener
13.2.8 Seaver
13.2.9 Horsepal
13.2.10 Equinity Technology
13.2.11 Stablelab
13.2.12 Voltaire Design
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14. Data Collection Method and Research Approach
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15. Principal Presumptions and Acronyms